Which corporate hospital in Hyderabad has the best Facebook Cover image? “Integrity is the ability to stand by an idea.” ― Ayn Rand,  The Fountainhead Most of you thought it is Apollo Health City's Facebook cover image but it's not. Surprised? Read on.  Though Apollo Health City Facebook page has 65k followers, using a generic campaign creative on its cardiac treatment expertise looks vague. My feeling is that either a patient or a star heart transplant surgeon should have been at the heart of the cover image. In case of the latter, my bet is on Dr Alla Gopala Krishna Gokhale, Cardio Thoracic Surgeon, who could have been featured instead but the management may be wary of a doctor becoming bigger than the hospital. This creative goes well with the violet color of Care Hospitals but the designer should have run a spell-check on November! By the way, lung cancer being the most common cancer in Indian men could be factually incorrect. It s...

Women, you need to get a sphygmomanometer home

I was checking online market place Flipkart to know the lowest price availble for a Sphygmomanometer - a blood pressure monitor.


The digital versions are priced a little higher but one low-priced conventional model that attracted my attention was Rossmax GB Series Aneroid Sphygmomanometer costing just Rs 720.

(For your grandmother in the village, why don’t you gift a Sphygmomanometer. Here’s the link if you think it is a good idea)


The price looks quite reasonable but it not for majority of 3.8 crore rural women  ( 2011 Indian population census), who have been found having BP Slightly above normal (140-159/90-99 mm of Hg) during NFHS-4 for those aged between 15-54 years in India.

Worse, 76 lakh and 41 lakh rural Indian women were found to have Moderately High BP of 160-179/100-109 mm of Hg and Very High BP of ≥ 180/  ≥ 110 mm of Hg respectively as per the survey.

They too deserve to buy one to keep a check on their hypertension levels or you can just gift one today (Yeah, I don’t have any tie-up with Flipkart).

Watch Daily Health Digest’s video explainer on Hypertension in Indian rural and urban women to get a complete picture. 





Well, the urban women are not immune to hypertension as they too were found affected in large numbers.

In urban areas in India, those with BP Slightly above normal (140-159/90-99 mm of Hg) for those aged between 15-54 years in India stood at 4.2 crore women.

This was followed by 94 lakh and 41 lakh urban Indian women having Moderately High BP of 160-179/100-109 mm of Hg and Very High BP of ≥ 180/  ≥ 110 mm of Hg respectively as per the survey. They probably need to procure a digital BP monitor!


For the record, 699,686 Indian women were surveyed from 601,509 households between January-2015 and December-2016

Want to know unknown types of Blood Pressure? Read The Different Manifestations of Hypertension explained by a well-known expert



It is time to wake up.

I am now wondering if it is a good zero budget start-up idea to offer BP monitoring service for a price to health conscious thronging city’s parks every morning.


Even doctors too need to regularly check their BP but they rarely do it even when they have access to these monitors all the time.  Do check this story When Was Last Time You Checked Your BP, Doctor?

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